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SEO Explained
Essentially, SEO is the process of improving your website's ranking in search engine results pages like Google, Bing, and Yahoo. It involves tweaking various elements – from the text on your pages to the back-end infrastructure – to make it better for the search engines to index and rank your site. Ultimately, well-executed SEO drives free visitors to your platform, which can lead to more sales, leads, and brand recognition.
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